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Writer's pictureRebecca Hallbach Paciorek

Creating Non-Paid Author Promotions

This month (July 2024) in the Authors' Allies RoundTable Membership, we are concentrating on creating and doing non-paid author promotions.


As business owners, [yes, authors are business owners] it's important to keep the budget in mind when planning your promotional efforts.


No one wants to spend additional money if they don't have to. So, what is a soon-to-be-bestselling-author to do?


We have written various blogs and vlogs sharing promotional ideas and will share those here.




  1. Above is an episode from our private podcast series. If you'd like to receive the full podcast series (10 episodes) click HERE.

  2. Ways to use your book as the actual marketing piece

  3. Backmatter is marketing matter.

  4. Social media can be used before publishing or after publishing to build excitement.

  5. Start your email list and help your readers get to know you.

  6. Events and bundles are helpful as well. I talk about these in the above video.

  7. Getting on podcasts is a great way to spread the word about your book.








If you are looking to join an amazing community of authors and create your marketing strategies and promotions piece by piece while writing your book [or living your life], email me for a FREE pass to check out the Authors' Allies RoundTable. We'd love to meet you.


Get a FREE copy of our ebook: 10 Steps to Creating Your Ultimate Book Marketing Plan. 


Rebecca Paciorek is an Online Business Manager specializing in assisting authors, coaches, and speakers in their business growth through traditional and digital means.

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