Rebecca Hallbach Paciorek
Authors Need An Email List
WHY Authors Need To Build an Email List As an author, having an email list of readers is essential for your success. An email list allows...
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Rebecca Hallbach Paciorek
- Feb 1
- 3 min
3 Strategies for Getting New Readers
Getting new readers is one of the main goals of authors wishing to grow their businesses. It's what we at Authors Allies by Blue Dot are...
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Rebecca Hallbach Paciorek
- Jan 10
- 4 min
Where to Focus Your Attention: Top 5 Social Media Sites
This blog was originally published Aug 28, 2020 and updated January 2023. There is an ever-increasing number of social networking sites,...
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Rebecca Hallbach Paciorek
- Oct 1, 2022
- 4 min
Do I Need a Website?
I see many virtual workers putting off starting their businesses because they don’t have a website. I think this is a mistake. Why put...
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Rebecca Hallbach Paciorek
- Aug 25, 2022
- 2 min
Using Freelancers & Virtual Assistants to Help You Achieve Greatness In Your Business
You’re an entrepreneur. This means you wear all the hats: Salesperson Marketing & Social Media Director Customer Service Manager...
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Rebecca Hallbach Paciorek
- Jul 28, 2022
- 2 min
All About That List
Many people today think that just doing social media posting is enough. It isn’t. Not only is everyone in your target market not necessarily
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Rebecca Hallbach Paciorek
- Jun 30, 2022
- 9 min
10 Powerful Video Marketing Tips to Grow Your Business
15 years ago, making even a simple marketing video was a somewhat complicated endeavor. Then, two things happened that changed...
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Rebecca Hallbach Paciorek
- May 31, 2022
- 2 min
Using LinkedIn for Business
If you’ve been following my blog for a while, you know that last year I did a series on LinkedIn. This month, we are revisiting those...
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Rebecca Hallbach Paciorek
- Apr 24, 2022
- 4 min
Getting Started on Instagram
This month, we are looking at Instagram as a part of your marketing strategy. Who’s on it? Should you use it? And, if so, what are some...
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Rebecca Hallbach Paciorek
- Mar 29, 2022
- 4 min
Some Things You May Not Have Considered Regarding Facebook
This month, our theme is Facebook marketing. Last month we discussed an overall social media strategy so now, over the next few months we...
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Rebecca Hallbach Paciorek
- Mar 8, 2022
- 4 min
Get Your Social Strategy Started
Social media is more than just posting. It’s about being strategic in what you share, where you share and how you share it. Today I want...
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Rebecca Hallbach Paciorek
- Feb 28, 2022
- 4 min
Canva Insider Tips
Have you used Canva yet? If not, it’s time to jump in.
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Rebecca Hallbach Paciorek
- Feb 10, 2022
- 3 min
Repurposing Content
Repurposing content is a great way to be strategic in your posting.
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Rebecca Hallbach Paciorek
- Jan 27, 2022
- 3 min
Tips on Using Google Gmail
Have you heard the saying, “You can’t be everything to everyone?” Google has been working hard over the years to change that and they are...
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Rebecca Hallbach Paciorek
- Jan 15, 2022
- 3 min
LinkedIn Learning: How the Courses Can Benefit You
Want to learn everything you can about digital marketing? LinkedIn Learning can help. They have all sorts of digital marketing and social me
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Rebecca Hallbach Paciorek
- Oct 28, 2021
- 3 min
Using Pinterest to Market Small Business
Successfully marketing a small business using Pinterest is a technique that many look at as a "new" thing in business.
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Rebecca Hallbach Paciorek
- Oct 14, 2021
- 3 min
Boost Your Ratings and Reviews for More Authority
Thanks to the Internet, anyone in the world can publish content online. It’s getting to be a crowded space, but those who have authority...
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Rebecca Hallbach Paciorek
- Sep 30, 2021
- 3 min
How To Build a Strong Online Community-It's Not Always About the Numbers
A strong online community is not just about numbers. It's also about how people engage with your business or brand and the ways they do...
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Rebecca Hallbach Paciorek
- Sep 16, 2021
- 3 min
Writing For More Reader Interaction {Vs. Traffic}
Most social media marketers aim for eyeballs, but its engagement that will drive high page rankings and more followers, for increased...
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Rebecca Hallbach Paciorek
- Sep 2, 2021
- 3 min
How to Get the Most out of LinkedIn Groups
One of the most effective ways to network on LinkedIn is to join groups. However, there are best practices that you want to consider to...
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